Press Release
2009.01.06
Sunplus Delivers Digital Terrestrial Broadcasting Solution for DTMB Digital TV and Set-Top-Box in China
The front-end SPHE6630 DTMB demodulator offers high reception for both mobile and static devices; the back-end SPHE1002 MPEG decoder provides all multimedia functions.

Las Vegas, Nevada, January 6th, 2009 - Sunplus Technology Co., Ltd. (TAIEX: 2401; LSE: SUPD), the world-leading multimedia IC design company, today announced its DTMB digital terrestrial broadcasting turnkey solution which includes the front-end DTMB demodulator SPHE6630 and the back-end MPEG decoder SPHE1002 for digital TV and Set-Top-Box applications targeted at China market.

The front-end DTMB demodulator SPHE6630 is the most advanced TDS-OFDM (Orthogonal Frequency Division Multiplex) multi-carrier demodulator, which is compliant with China DTMB terrestrial broadcasting standard as defined in GB20600-2006 by Tsinghua University. It can be used in either PN=420 or PN=945 modes with 6, 7 or 8 MHz channels and support QPSK/16QAM/64QAM reception. LDPC channel decoder covers 0.4/0.6/0.8 coding rate. Meanwhile, the SPHE6630 performs the extra-outstanding reception capability for mobile devices and good quality in the multipath or ACI environment.
 
The back-end MPEG decoder SPHE1002 is embedded the transport demultiplexer, MPEG-1/-2/-4 A/V decoding engine, USB, card reader, CAS, common interface, 2-channel audio DAC and 4-channel multi-format TV-encoder. It also supports CVBS, S-video, component YCbCr/YpbPr, and RGB output formats. With mass production shipment, the SPHE1002 is a market-proven solution for MPEG audio/video decode on both hardware and software.

"With Tsinghua University's endorsement on DTMB technology and our experience in developing MPEG technology, Sunplus DTMB demodulator SPHE6630 and MPEG decoder SPHE1002 can definitely be the best choice for China DTMB Set-Top-Box and Digital TV in the market." said Ho-Jung Ou, the General Manager of Home Entertainment Business Unit of Sunplus Technology.

Sunplus will exhibit at 2009 International CES and showcase DTMB DTV turnkey solution at Booth#73654, Sands Expo in Las Vegas from January 8 through 11, 2009.

For more information, please contact our sales representatives at +886-3-5786005 or E-mail to event@sunplus.com.

About Sunplus

Sunplus Technology Co., Ltd., established in 1990, is a leading provider of multimedia IC solutions for DVD players, portable DVD players, Automotive DVD/CD players and HD Set-Top-Boxes. Meanwhile Sunplus is offering high-speed I/O IP, high performance data conversion IP, and analog IP for a broad range of applications on consumer, portable, and connected devices for Sunplus has been accumulating strong IP technologies on consumer and multimedia segments. Sunplus is headquartered in Taiwan and has service offices in Hong Kong, Shanghai, Shenzhen and Chengdu. For more information, please visit Sunplus website at www.sunplus.com.

Sunplus Contact

Spokesperson

Wayne Shen
Vice President
+886-3-5786005#2350
wayne@sunplus.com

Deputy Spokesperson

Ann Lai
PR/IR Manager
+886-3-5786005#2202
ir@sunplus.com